We Grew Up, But We Never Forgot Where
We Started.
Our first investment wasn't in a stock or a bond. It was in
a sibling.
Twelve years ago, while building the foundation for Capitalize
Funding, our founder's baby sister was starting her own journey as a freelance artist. To support her
first
commission, she hired her to create our mascot.
She gave us Pigmo—the scrappy little pig that ended up meaning
more than we expected.
Pigmo was the face of our very first website. He represented everything we were trying to
build: a place where small business owners could find the support they needed to grow.
As we grew into a national firm, Pigmo "grew up" with us, into the more "professional" pig across
our site today. But we keep his original 2014 portrait close by to remind us of our roots: supporting the big dreams of small businesses.